CORE CONCEPTS OF MANAGEMENT
MARKETING MANAGEMENT
FINANCIAL MANAGEMENT
HUMAN RESOURCES MANAGEMENT
OPERATIONS & PRODUCTION MANAGEMENT

Communication Technologies and Business
Is the technological revolution going beyond the limits of human capability? In this lesson the author, Dr. S Chandrashekar of IIMB, provides some answers. Computers, networking, fax, telephone, e-mail, data-highways, Intranet, Internet, imaging and telemetry are all part of this revolution. How does one swim in this turbulent current? Interest was stimulated in the lesson IT for the CEO (CC/MIS3), but where does one go from there? Knowing how they evolved and how they will evolve further is the fi rst step in the process of learning to solve problems. And as to when the next revolution will strike, turn away from Nostradamus on to the pages of Kondratiev. The author shows how the various streams of technology evolved. He shows how they have converged and intermingled to provide today’s end user products. He compares and contrasts the various cost-benefi t parameters. This lesson shows how strategic advantage can be derived from the use of communication technology. This is another lesson from the mind opening series.
CC/CFT3

26 Mins

27 Mins

70 Pages
Equivalent classroom time: 8hrs